#MyDundeeChristmas was a community social media challenge I worked on in 2019 in collaboration with Mafalda Media and the Dundee Etsy Team. The aim was for local indie businesses to boost their social media by following a series of daily prompts for the whole of November, with guest host days and prizes to be won.
The graphics were an important part in spreading the word as we wanted it to look really fun and festive but not too 'Christmassy' as we began promotion in October. We started with the prompt list which was also printed as square flyers. I then designed a printable planner for those taking part to plan out their posts, and a series of countdown and cover graphics for use across social media throughout the challenge.