Can you believe JillyJilly will be three next month?? We certainly can't but I suppose when you look back over the years it does make sense... more on that in a future post! A rebrand has been on the cards for some while now, it was just a case of finding the time which isn't always easy, especially as a DIY job! To make it even more of a challenge it wasn't just a new logo I had in mind, a new website too! Of course that meant new packaging and some photography too.
I started this work alongside running the shops, back in January, and to say I underestimated the time it would take would be an understatement and a half. Here we are, 3 months later and ready to share with the world!
Our new logo kept the same colours but has a much simpler finish which I've used across the website and packaging. The scattered dots just felt really fun and fresh for me and I'm so excited about your new polkadot mug boxes!! These will be finished with hand tied bows in our lovely brand colours. As for the earrings they are now backed on square cards with a quirky polkadot reverse.
Our new website was a huge job, the product listings alone took weeks, and I insisted on transferring over our old blog posts much to David's dismay (his job, of course). I hope that it's easier for you all to navigate, especially as we grow our product ranges. We have shop features like refine by price and colour now! Fancy!
Please do have a wee look around, I'd love to hear what you think.