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5 Signs That It's Time for a Brand Makeover

6/4/2022

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5 Signs That It's Time for a Brand Makeover⁠
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  1. You’re still using a ‘quick fix’ from when you first launched your business - maybe it was a template or a pre-made logo but either way it wasn’t designed with your business in mind.⁠

  2. You’ve changed your offering and it’s not as relevant as it used to be. If your services or products are totally different from when you created your branding, they probably don’t align as well as you’d like.⁠

  3. You aren’t attracting your ideal customer/client. If you’re constantly finding that customers don’t value your work this could be a big part of the problem. Your brand aesthetic should draw in the people you LOVE to work with.⁠

  4. It’s holding you back (you aren’t proud to show it off). If you keep putting things off because you’re not confident in your brand it’s time to upgrade and give yourself the confidence to shout about your business!⁠

  5. It was based on a trend so hasn’t aged well. It’s so tempting to see what everyone else is doing, but in reality your branding should be unique to you and not inspired by the most popular style of the moment. If your branding has already started looking dated this is likely the problem and it’s time to refresh your visuals. ⁠

If you'd like to take the first step towards the branding of your dreams, book your project now!
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Jilly Noble is a Dundee-based product and brand photographer, working with clients across the UK from her home studio.
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